EDMOND "ED" LEONARD PRINS, R.A. AIA
GLOBAL STRATEGIC CORPORATE REAL ESTATE PORTFOLIO MANAGEMENT LEADER
Senior Corporate Strategy & Planning Executive/Corporate Real Estate Guru/Architect
WELCOME TO MY STORY
Learn About Me
What if I had followed my dream to be a practicing architect? I would have missed out on an exciting career assisting Corporate C-Suites globally identify and capture over $1.6 billion in bottom line returns by managing their real estate assets strategically and tactically. My story starts in NewYork and then travels all over the world as a solutions architect for those forgotten ASSETS, land, plant and equipment. Please follow my journey here on this website.
MY VALUE PROPOSITION
It's not where you start the race it's finishing the race that counts
As a marathon runner I am in it for the long haul. I always finish the race and in my professional life I always cross the finish line. When you run a marathon there is a point during those 26.2 miles where you hit “the wall.” Your body is screaming stop! In business as in running I faced many of those same types of situations. To overcome “the wall,” you need a creative breakthrough. In the marathon your brain has to be creative and convince your body to keep going. In those business challenges I faced, I always solutioneered a creative breakthrough to generate over $1.63 billion in bottom line returns, 647 transactions, cost savings of over $60mm and along the way generated positive public and governmental relations by returning many of these "corporate discards" to economically contributing members of their communities.
WHY DO I DO WHAT I DO?
When my children were growing up they would talk about what they wanted to do with their lives. I offered one piece of advice, "no matter what you choose to do always be passionate about it." My passion for my career translates into positive free cash flow, reduced costs, beneficial HR and PR impacts and operating efficiencies. I enjoy being a member of a corporate team that makes an impact. The ability to also positively impact people through mentoring and education is what drives me.
PROFESSIONAL HISTORY
September 2020 - Present
Global Integrated Assets (“GIA”) is a global management consulting firm committed to partnering with business and governmental leaders to address their challenges and develop and implement strategic solutions that have operational, financial, and social impact from owned and leased fixed assets.
DIRECTOR - REAL ESTATE PLANNING & STRATEGY
CEMEX, INC.
January 2006 - August 2020
Asset footprint management has delivered over 220 transactions, $230mm in free cash flow, $60mm in costs savings and a focus on the strategic impact of asset lifecycle planning and execution.
FOUNDER/PRINCIPAL
GLOBAL INTEGRATED ASSETS, LLC
FOUNDER/PRINCIPAL
CORPORATE ASSET ADVISORS/IDLED ASSETS GROUP, INC.
April 1989 - December 2005
Assisted over 40 Fortune 1000 C-suites align corporate goals with real estate needs. Representative clients, Schlumberger, Fruit of the Loom, Sunbeam Corporation, and La-Z-Boy. Identified, created opportunities and captured over $525 mm in asset sales in 44 states and 8 countries by understanding each property’s constraints and opportunities;
How I do what I do!
SKILLS
My background in Architecture gives me the ability to be a creative solution oriented executive. My global experience working with C-Suites on their asset challenges further honed and added to my varied skills. I am bottom line oriented and have the track record to back that up.
You Could Call Me A Vicarious Thrill Developer
CORPORATE REAL ESTATE
I bring the crucial real estate developer/investor eye to your assets. People do not buy real estate they buy ideas. My solutions are always based on market, financial and reality driven needs. That is why corporate discards are not discards in my book. One person's trash is another person's treasure.
The Big Picture
PROJECT MANAGEMENT
From initial identification of the portfolio optimization opportunities, through analysis, conceptualization, financial and market analysis to packaging, marketing and transaction management asset values are maximized and bottom line are captured quickly.
A Subject Matter Expert
CORPORATE REAL ESTATE GURU
Years of practice have made me want to share my experiences with the next generations and my fellow professionals. I am a published author and guest speaker at colleges, conferences and trade organization meetings.
EDUCATIONAL EXPERIENCE
MASTERS OF URBAN DESIGN,
CITY UNIVERSITY OF NEW YORK
Program focused on creating new, equitable, beautiful, and sustainable forms and technologies for the city and urban life
BACHELORS OF ARCHITECTURE
CITY COLLEGE OF NEW YORK
Architectural Professional Degree
BACHELORS OF SCIENCE IN ARCHITECTURE
CITY COLLEGE OF NEW YORK
Four year degree
"In the middle of difficulty lies opportunity""
Albert Einstein
CONTACT ME
Thank you for reviewing my story Please get in touch to find out more.